Declaration of Sales Independence

Thursday, November 6th, 2008

“We hold these truths to be self-evident, that all men are created equal, that they are endowed by their Creator with certain unalienable Rights, that among these are Life, Liberty and the pursuit of Happiness.”

These words, penned over 200 years ago in the Declaration of Independence are just as true now as they were then. As sales professionals we sometimes tend to trample on these unalienable rights of our prospects and customers without even knowing.

Ari Galper, a highly acclaimed International Sales Trainer and Coach, and an expert in human communication has discovered that sales professionals need a bold shift in their mindset from traditional sales thinking that creates undue pressure and discomfort for our prospects and clients. This led to the creation of Unlock the Game, a highly successful sales training program.  This new mindset also led Ari to create his own Declaration of Sales Independence.

Declaration of sales independence

I would encourage every sales professional out there to place a printed copy of this Declaration in their cubicle, desk area or office. Let’s make a personal promise to the world as sales professionals and demonstrate that Selling is indeed a noble profession.

Top Five Things Video Does Better Than Other Web Media

Monday, June 23rd, 2008

Video can’t do everything, but for specific things, it outshines any other medium on the web (text, pictures, audio, interactivity). Here are my top five:

  1. Tutorials. There’s nothing better than an online how-to video. One of my favorite places to go for video tutorials is the DIY site Curbly.
  2. Virtual Tours. We have a bunch of these over at Wonderfile that help a new user take a peek at what the product can do even before signing up. Within a minute, a visitor can usually tell how useful and easy to use a product is.
  3. Interviews. Video the only way to capture the personalities of the interviewee and interviewer. Transcripts can’t capture pregnant silences or boisterous outbursts. Podcasts can’t capture gestures and facial expressions. Video wins for interviews, hands-down.
  4. Product demonstrations. Think Guthy-Renker infomercials you see on early AM television. Apple does a great job of showing off products and what they can do in a short amount of time.
  5. Viral Marketing. Nothing spreads faster than viral videos, particularly those that are funny. Check out the Will-It-Blend series and just try to NOT send it on to someone else.

Adobe Takes Big Steps Forward In Design Tools, Large One Backward In Installers

Friday, January 4th, 2008

Flash Hates Me

Adobe’s new suite of design tools is fantastic, if you can get it installed. As I discovered today, if you have any CS3 trial software installed prior to doing your real installation there can be a few bumps in the road.

On my first attempt I was offered a rather puzzling reason for the software’s failure to install, as you can see from the picture above. It turns out the transition from trial to licensed software is so arduous Adobe has gone as far as to release tools to aid you in the process.

Perhaps I am too optimistic in thinking Adobe’s latest cutting edge software offerings would come equipped with equally impressive installers.

Oh well, maybe in CS4.

A High-Tech Thanksgiving Is Better, More Dangerous, More Fattening

Wednesday, November 21st, 2007

Everything evolves, even Thanksgiving. This year a host of high-tech achievements are enhancing the experience of gorging on food and avoiding weird relatives.

Turducken – a chicken stuffed in a duck stuffed in a turkey. Truly the pinnacle of bird-based meat dishes.

Turkey Deep Fryer
– make your own deep fried turkey with this all-in-one system. Be careful though, heating a huge vat of flammable liquid to high temperatures can be dangerous.

Smoked Beer Can Turkey
– this stroke of genius combines turkey, beer, and several scientific principles to infuse your meal with beer flavor.

Map Your Trick Or Treating Route For Maximum Sugar Rush

Wednesday, October 31st, 2007

This year I used Google Maps to plan my trick or treating route. This way we won’t forget to hit any sweet spots, and we can more efficiently rake in the treats.

View Larger Map

ArcStone – Multi-Monitor Shop All Around

Tuesday, October 23rd, 2007

Everyone at ArcStone has a multi-monitor setup. Long ago I convinced ArcStone’s owner of the vast productivity benefits that come with more screen real estate. At first, like many people, he was a skeptic. However, after using multiple monitors himself, the value became apparent.

Some might argue it simply amounts to what you become used to. I disagree. I see a significant drop in my productivity when I work out of the office, and have to rely on my laptop screen alone.

If you have the means, I urge you to try adding another monitor to your setup.
Here are some examples of ArcStonians multi-monitor setups:

Our Top Sales Person

Sales Person’s Monitors

Our Systems Administrator

Sys Admin Monitors

Yours Truly

Developers Monitors

Web Application Primer – Introduction

Monday, March 19th, 2007

Greetings, new readers. My name is Austin and I’m a developer here at ArcStone. Most frequently I develop in PHP, but I have also done web application development in Java, Ruby [on Rails], Perl, Python, and other sorts of development in C#, C, C++, and Tcl/Tk. This series of articles will attempt to explain the technically complex (and thus often misunderstood) parts of my job for the non-technical or less-technical readers. This is a good place to start if you’re curious about what web application development is like, and more importantly, what it’s like to work with ArcStone to develop your web application. (more…)