I just started reading a new book: “Let My People Go Surfing: The Education of a reluctant Businessman” by Yvon Chouinard, The founder of Patagonia.

The book is great. The concentration of the books content is the philosophy that Yvon holds and used for the development of his company. I could talk about the book and the specifics but you should just read the book. What’s most interesting to me is the idea of the philosophy and how he has put it into action.

There are a million seminars and books out there that give you the top 8 rules and the 5 most effective techniques to achieve “X”. The sad thing is most people take the seminar or read the book and then use what they learned once or twice, if at all, and then move on to the next popular thing. (I’m all for education and continuous learning, but this seems like waste of resources.) They never take the time to think about develop the foundation that they need (the beliefs, values, and ideals) so they can espouse the ideas through actions. Yvon’s admitted overwhelming management technique is “management by absence”. What I interpret from this is that day in and day out while he was out actually using and testing the equipment Patagonia creates he spent plenty of time thinking about and his ideas and building the foundation he needed to live and apply his philosophy in action.

The next time you read a current business or management book or attend a seminar, I challenge you to ask yourself afterward, “What foundation do I need to build to be able to apply this in action day in and day out?” Spend some time thinking about it over a few weeks before you dive into something else. Pick the three most important things that struck you as you read the book and let that be a filter that you use to view your world through. I find that this helps me build a foundation for which to apply and integrate new things into my daily behavior and actions.

Additional information:
You can purchase the book from Amazon or you can read an excerpt of the book at Outside Magazine’s website

A new format war is upon us. I speak of course of the HD video war. In one corner is the storage heavyweight Blue-ray, and in the other the slightly familiar HD-DVD. To the naked eye both look identical, shiny and round, just like a regular DVD. But beneath the surface of each lie different technologies, and a whole lot of politics.

Before consumers were in this mess it was DVD Vs DIVX. We all know how that panned out. Even before the optical disc wars Betamax and VHS were slugging it out over which format would dominate tape. However, this time it’s different. This time there is a third contender, and it’s not a format at all, it’s a delivery method.

With the advent of affordable high speed Internet, content can be delivered right to the consumer, cutting out the need for optical discs entirely. Apple, Amazon, TiVo, and others have launched services where users can purchase and download content online. No trips to the store, no discs to get scratched, no problem.

I believe when the dust settles on this war neither Blue-ray or HD-DVD will be standing. Hopefully, when a victor does emerge, there will be something decent to watch.

Want to work at Amazon? Now you can, answering incredibly mundane questions that computers aren’t generally very good at. I decided to try out Amazon Mechanical Turk, a service which allows programmers or others with hard questions for computers but easy questions for the human mind to interact with anonymous humans. This is a cool idea, but the implementation of it is a little unfair; now I know how HAL felt. Read the rest of this entry »